A Distinctive Property. A Collaborative Approach.
Year-Round Luxury on Ox Lake
Some properties call for a specialized approach, and this exceptional retreat on Ox Lake was one of them.
I had the pleasure of partnering with fellow Engel & Völkers advisor Zachary Strouts, who invited me to collaborate on the sale because of my knowledge of northern Minnesota lake properties, established professional relationships, and experience representing distinctive waterfront homes.
Set on nearly two acres with 136 feet of sandy shoreline, the property offered a beautiful combination of privacy, craftsmanship, and classic Up North living. A welcoming main residence, separate bunkhouse, and exceptional outdoor gathering spaces created a setting designed for generations of memories.
How We Brought It to Market
Telling the Story
Our strategy began with telling the property's story. We worked with a local photographer to capture the home's interiors, landscaped grounds, and remarkable lake setting through professional photography and aerial imagery. Our marketing efforts extended beyond the listing itself, incorporating social media, roadside and lakeside signage, personal agent outreach, and established relationships throughout the Brainerd Lakes area.
Navigating the Details
The property also presented an additional layer of complexity: a separate buildable lot within the private association near the boat landing. Helping prospective buyers and their agents understand this unique aspect of the property required careful communication, thoughtful negotiation, and attention to detail.
Reading the Market
As we monitored market activity, we worked closely with the sellers to make a modest price adjustment in response to slower waterfront buyer traffic.
After a little more than three months on the market, the property successfully sold for $1,350,000, with sellers who were extremely pleased with both the experience and the outcome.
For me, this sale is a wonderful example of what exceptional representation looks like: trusted collaboration, specialized market knowledge, meaningful professional relationships, and a commitment to guiding clients through every detail with care.
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